If it's becoming a meaningful traffic channel, Discover deserves attention.

The post Google Discover for Ecommerce appeared first on Practical Ecommerce.

Performance Max campaigns are a priority for Google Ads and thus for advertisers.

The post 3 Performance Max Updates for 2026 appeared first on Practical Ecommerce.

For March 2026, consider content for spring renewal, peanut butter, Mr. Spock, do-it-yourself holidays, and the U.S.'s 250th anniversary.

The post 5 Content Marketing Ideas for March 2026 appeared first on Practical Ecommerce.

This week: rollouts for website builders, B2B and B2C ecommerce platforms, shipping, buy-now pay-later, checkout integrations, agentic commerce, and more.

The post New Ecommerce Tools: February 4, 2026 appeared first on Practical Ecommerce.

These hand-picked titles show what drives consumer behavior and marketing performance.

The post Why Buyers Buy: Books for Marketers appeared first on Practical Ecommerce.

AI-generated search is pushing merchants to measure product visibility, but traditional metrics fall short.

The post Better Metrics for AI Search Visibility appeared first on Practical Ecommerce.

When organic traffic declines, ad targeting and audience intelligence become competitive advantages.

The post Reclaim Traffic with Smarter Ads appeared first on Practical Ecommerce.