Direct traffic as reported by Google Analytics and other platforms is sometimes mislabeled.

The post The Truth about ‘Direct’ Traffic appeared first on Practical Ecommerce.

Chris Hall's "Ecomm Cowboy" broadcasts live shows Monday through Friday. AI tools, he says, empower one-person brands, the underdogs.

The post Ecomm Cowboy Talks AI and Underdogs appeared first on Practical Ecommerce.

Efforts by Microsoft and Amazon to develop content-licensing marketplaces offer an opportunity for ecommerce marketers.

The post AI Content Licensing for Merchants appeared first on Practical Ecommerce.

This week: updates for reverse logistics, fulfillment, AI assistants, chargeback-prevention, checkout integrations, agentic commerce, and automated marketing.

The post New Ecommerce Tools: February 11, 2026 appeared first on Practical Ecommerce.

ReFiBuy's Scot Wingo advises on bot access, product attributes, contextual info, and more.

The post Ask an Expert: Should Merchants Block AI Bots? appeared first on Practical Ecommerce.

Google Discover has become a solid source of traffic for business blogs and publications.
Last week, Google launched Google Discover Core Update (so far, only across the United States but it ...

The post Updated Google Discover Guidelines, Explained appeared first on Practical Ecommerce.

If it's becoming a meaningful traffic channel, Discover deserves attention.

The post Google Discover for Ecommerce appeared first on Practical Ecommerce.